Core Engine

Signal Detection —
Find the Metric That Actually Matters

Stop chasing noise. Sonus isolates statistically significant anomalies in real-time, so you can focus on the metrics that drive revenue and protect your bottom line.

How It Works

From raw data to actionable signal in three steps

Ingest

Connect directly to your Snowflake, BigQuery, or Redshift warehouse. Sonus auto-discovers your schema and ingests raw event streams without moving a single byte of data.

Score

Our proprietary algorithm applies statistical models to detect anomalies, seasonality, and trend shifts. It filters out "holiday noise" and server maintenance events to surface only the relevant signals.

Surface

Receive a concise narrative explaining the anomaly, the root cause, and the recommended action. Share these insights instantly with stakeholders via Slack, email, or the Sonus dashboard.

The Methodology

Why Sonus doesn't just flag numbers — it finds meaning

Most anomaly detection tools rely on simple thresholding (e.g., "if sales drop below $10k, alert"). This approach generates thousands of false positives during normal business fluctuations. Sonus uses a Relevance Algorithm that understands your business context.

By analyzing historical baselines, seasonality patterns, and external factors, Sonus calculates a Signal Score for every metric. Only anomalies with a high relevance score are surfaced, ensuring your team spends time on critical issues rather than debugging the data pipeline.

Real-World Scenarios

See how Sonus catches what others miss

E-Commerce Revenue Dip

The Noise: A 5% drop in conversion rate on a Tuesday afternoon.

The Sonus Signal: Sonus detects a statistically significant drop in conversion rate specifically for mobile users on the checkout page, correlating with a recent CSS update. It alerts the engineering team immediately, preventing a 15% revenue loss.

SaaS Churn Spike

The Noise: A spike in cancellations on a Friday evening.

The Sonus Signal: Sonus identifies a churn pattern linked to a specific feature release from two weeks prior. It surfaces a narrative suggesting the new feature introduced a bug that is driving users away, prompting a targeted retention campaign.

Supply Chain Delay

The Noise: A delay in shipping lane "East Coast-1".

The Sonus Signal: Sonus monitors inventory levels against projected demand. It predicts a stockout for a high-margin SKU in 48 hours based on the shipping delay, allowing procurement to reroute stock before the customer even notices.

The Difference

Traditional BI vs. Sonus Signal View

Traditional BI

You stare at a 20-tab dashboard. You see 50 metrics moving. You don't know which one to investigate first.

> Querying 50 tables...
> Rendering charts...
> No anomalies detected.
> (False negatives)

Sonus Signal View

You receive one notification: "Conversion rate dropped 12% on mobile due to CSS update. Action required."

> Signal Detected: HIGH
> Impact: Revenue
> Root Cause: CSS Update
> Action: Rollback CSS
"Before Sonus, our team spent hours manually checking dashboards every morning. Now, Sonus surfaces the one anomaly that actually matters, saving us roughly 10 hours a week. It’s like having a senior analyst sitting next to us."
— Sarah Jenkins, Head of Analytics at FinTech Global
Related Features

Signal detection is just the beginning. Explore how Sonus helps you communicate and act on your data.

Narrative Reports Alerting Engine
Get Started

Stop guessing.
Start listening.

See Sonus run against a dataset that looks like yours. No slides, no deck — just signal.